Why Booksy won't build your brand — and what that costs you
Your brand is a financial tool. Booksy treats everyone the same — a World Champion and a newcomer look identical.
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I design websites and brands for businesses that know design is a sales argument — not decoration.
15 years in branding, PR and UX.
I started in London. Now I work from Poland for clients across the UK and Europe.
Years' experience
Included in every project
I design websites and visual identities — from strategy through design to code. No subcontractors, no delays.
Websites from £500. Delivered in 14 days.
I design and code websites that load fast, are optimised for Google and AI search engines — and that guide users exactly where you want them.
Logo, palette, typography, brand book. Visual systems based on psychology and data — not taste.
Booking systems, client dashboards, CRM applications. Tools that genuinely improve how your business operates.
Deep research, analytics data, brand positioning, growth roadmap.
From £4,400iOS and Android apps designed for your business — from UX through design to deployment.
From £4,000Three 20-second spots produced in AI — ready to publish on social media and your website.
From £1,200One page. One goal. Designed for conversion — product, event, campaign.
From £300Need a website fast? Priority delivery — get in touch.
Custom quote
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Research. Analytics. Competition. Your marketing, your website, your customers. The questions I ask at the start sound more like an audit than a conversation about a website — because that's exactly what they are. Everything I design afterwards follows from that.
The website you receive is not an aesthetic template. It is an answer to a specific problem of a specific business — designed for the people who are meant to buy from you.
You fill in the form — before I ask a single question, I already know your business.
I go deep into your market, analytics data, competition. Only then do I start designing.
Feedback, changes, refinement. Two rounds included — so the result is exactly what you want.
Formalities online in minutes. Deposit before we start. Balance before launch.
You get a link on WhatsApp. You test it on desktop and mobile — you see a live website, not slides.
Live website within 14 days of the brief.
Brand book included with every project.
Every project ends with a document — colours, fonts, logo. Ready for future use.
I've always had an instinct for branding. Before I knew it had a name I was already doing it — deconstructing ads, analysing logos, understanding why some brands attract and others repel. When I look at a logo, I read the company. When I look at a website, I see a system. When I look at a campaign, I see the assumption behind it.
For 15 years I've done this for businesses across dozens of industries — from recruitment and FMCG, through beauty, aesthetic medicine and wellness, to professional services, lifestyle brands and local service businesses. The sector doesn't matter to me. What matters is what's true in a given business — and what will make the right person feel it.
Strategy · London, PL, EU
Brief to live
Global Recruiter finalist
"I don't ask how you want to look. I ask why anyone should remember you."
Your brand is a financial tool. Booksy treats everyone the same — a World Champion and a newcomer look identical.
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Read articleArticles on branding, UX and sales — straight to your inbox. No spam.
Didn't find what you were looking for? Write to me — I'll reply directly.
Write to me →Simple informational websites from £500. Full multi-page site with gallery and SEO — from £900. Booking systems, client dashboards, e-commerce — custom quote. Write to me and I'll reply quickly and directly.
A website published on your domain, a brand book with logo, colour palette and typography, a contact form, on-page SEO and AI search engine optimisation. I also include a PWA icon as standard — your website behaves like a native app: customers add it to their phone screen with one tap and have your logo always to hand. Zero hidden costs.
Typically up to 14 working days from receiving the brief — often faster, and for smaller projects sometimes just a few days. I'm not the bottleneck; the pace is dictated by how quickly you reply on WhatsApp.
Tak. Widzisz każdy etap przez link do podglądu na żywo. Resztę faktury płacisz po finalnym odbiorze — nie przed.
Yes — I work fully remotely. Geography doesn't matter. I'm based in Poland but design for clients in the UK, Poland and beyond — the US, Asia, anywhere. What matters is the brief, smooth communication on WhatsApp and the final result.
No. Beyond websites, I design online booking systems, client dashboards and CRM applications for salons and clinics. I also produce full brand strategies, UX audits, advertising graphics and AI advertising videos — including UGC format — for specific campaigns. If I haven't mentioned something you're interested in — write to me. I'll respond directly to your idea.
That's one of my standards. Every website I build has a FAQ structure, headings written as questions and structured data that AI Search — Claude, ChatGPT, Perplexity — can cite as answers to user queries. I've written more about this here: How to appear in ChatGPT, Claude and Perplexity results in 2026.
Because no brand should. Start with the brief — I respond within one working day.
The brief takes about 10 minutes. At the end you can book a free call via Calendly.